{"id":309341,"date":"2025-02-28T06:03:55","date_gmt":"2025-02-28T14:03:55","guid":{"rendered":"https:\/\/www.saastr.com\/?p=309341"},"modified":"2025-02-28T08:52:15","modified_gmt":"2025-02-28T16:52:15","slug":"salesforce-we-are-hiring-0-engineers-this-year-but-were-growing-the-sales-team-20-because-ai","status":"publish","type":"post","link":"https:\/\/www.saastr.com\/salesforce-we-are-hiring-0-engineers-this-year-but-were-growing-the-sales-team-20-because-ai\/","title":{"rendered":"Salesforce:  We Are Hiring 0 Engineers This Year.  But We&#8217;re Growing The Sales Team +20%.  Because AI."},"content":{"rendered":"<p><img data-recalc-dims=\"1\" decoding=\"async\" class=\"size-full wp-image-309344 lazyload\" data-src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-scaled.jpg?resize=1000%2C525&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"1000\" height=\"525\" data-srcset=\"https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-scaled.jpg 1000w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-980x515.jpg 980w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-480x252.jpg 480w\" data-sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/525;\" \/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" class=\"size-full wp-image-309344\" src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-scaled.jpg?resize=1000%2C525&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"1000\" height=\"525\" srcset=\"https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-scaled.jpg 1000w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-980x515.jpg 980w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-480x252.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" \/><\/noscript><\/p>\n<p>So in Salesforce&#8217;s most recent earnings report CEO Marc Benioff summarized a bunch of things they&#8217;ve been talking about for months.<\/p>\n<ul>\n<li>\n<h3><span style=\"text-decoration: underline;\"><strong>In 2025, they are hiring 0 new engineers.\u00a0 None<\/strong><\/span>.\u00a0 Because they think AI makes them 30% more productive; and<\/h3>\n<\/li>\n<li>\n<h3><span style=\"text-decoration: underline;\"><strong>In 2025, they&#8217;re expanding their sales team by up to 20%<\/strong><\/span>.\u00a0 Because they want to win in selling AI.\u00a0 Because they want to own the AI war for the digital worker.<\/h3>\n<\/li>\n<\/ul>\n<p>They&#8217;ve talked about both before, but I hadn&#8217;t seen them explicitly tied by Benioff and Salesforce before:<\/p>\n<p><img data-recalc-dims=\"1\" decoding=\"async\" class=\"aligncenter wp-image-309304 lazyload\" data-src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=681%2C301&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"681\" height=\"301\" data-srcset=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?w=1160&amp;quality=70&amp;ssl=1 1160w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=600%2C265&amp;quality=70&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=768%2C339&amp;quality=70&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=1080%2C477&amp;quality=70&amp;ssl=1 1080w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=980%2C433&amp;quality=70&amp;ssl=1 980w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=480%2C212&amp;quality=70&amp;ssl=1 480w\" data-sizes=\"(max-width: 681px) 100vw, 681px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 681px; --smush-placeholder-aspect-ratio: 681\/301;\" \/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" class=\"aligncenter wp-image-309304\" src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=681%2C301&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"681\" height=\"301\" srcset=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?w=1160&amp;quality=70&amp;ssl=1 1160w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=600%2C265&amp;quality=70&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=768%2C339&amp;quality=70&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=1080%2C477&amp;quality=70&amp;ssl=1 1080w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=980%2C433&amp;quality=70&amp;ssl=1 980w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.44.58%E2%80%AFAM.png?resize=480%2C212&amp;quality=70&amp;ssl=1 480w\" sizes=\"(max-width: 681px) 100vw, 681px\" \/><\/noscript><\/p>\n<p><img data-recalc-dims=\"1\" decoding=\"async\" class=\"size-full wp-image-309347 lazyload\" data-src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/sales-scaled.jpg?resize=1000%2C588&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"1000\" height=\"588\" data-srcset=\"https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/sales-scaled.jpg 1000w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/sales-980x576.jpg 980w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/sales-480x282.jpg 480w\" data-sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/588;\" \/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" class=\"size-full wp-image-309347\" src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/sales-scaled.jpg?resize=1000%2C588&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"1000\" height=\"588\" srcset=\"https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/sales-scaled.jpg 1000w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/sales-980x576.jpg 980w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/sales-480x282.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" \/><\/noscript><\/p>\n<p>Is this really the right path?\u00a0 Or is it slightly disguised cost containment as they look to expand their profit margins further?\u00a0 Or is it both?<\/p>\n<h3>Benioff says their #1 goal today isn&#8217;t winning CRM or Data.\u00a0 No it&#8217;s &#8220;leading the Digital Labor Revolution.&#8221; Being the #1 in the enterprise in deploying agents and more.<\/h3>\n<p><img data-recalc-dims=\"1\" decoding=\"async\" class=\"aligncenter wp-image-309306 lazyload\" data-src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=678%2C381&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"678\" height=\"381\" data-srcset=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?w=1150&amp;quality=70&amp;ssl=1 1150w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=600%2C337&amp;quality=70&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=768%2C431&amp;quality=70&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=1080%2C607&amp;quality=70&amp;ssl=1 1080w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=980%2C551&amp;quality=70&amp;ssl=1 980w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=480%2C270&amp;quality=70&amp;ssl=1 480w\" data-sizes=\"(max-width: 678px) 100vw, 678px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 678px; --smush-placeholder-aspect-ratio: 678\/381;\" \/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" class=\"aligncenter wp-image-309306\" src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=678%2C381&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"678\" height=\"381\" srcset=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?w=1150&amp;quality=70&amp;ssl=1 1150w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=600%2C337&amp;quality=70&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=768%2C431&amp;quality=70&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=1080%2C607&amp;quality=70&amp;ssl=1 1080w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=980%2C551&amp;quality=70&amp;ssl=1 980w, https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-10.50.10%E2%80%AFAM.png?resize=480%2C270&amp;quality=70&amp;ssl=1 480w\" sizes=\"(max-width: 678px) 100vw, 678px\" \/><\/noscript><\/p>\n<p>And he thinks he has enough engineers to do it.\u00a0 And boots on the street will be the way to push it deep into the enterprise.\u00a0 Benioff is also clearly jazzed up and excited about the demand for Salesforce AI:<\/p>\n<p><iframe title=\"Salesforce CEO Benioff discusses Q4 earnings call, guidance miss, and digital labor revolution\" width=\"1080\" height=\"608\" data-src=\"https:\/\/www.youtube.com\/embed\/IqMmV4TsTdo?start=202&#038;feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.saastr.com\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/p>\n<p>The classic approach of more sales to grow more in the enterprise.\u00a0 Just even more so.\u00a0 I&#8217;ve just never seen a leading CEO at a B2B leader say they are hiring <em>zero<\/em> engineers.\u00a0 That&#8217;s a first.\u00a0 It&#8217;s not consistent with my experience on how you build the best complex software.<\/p>\n<p>But maybe it&#8217;s the future.<\/p>\n<p>More here:<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"WmmEY6WaUu\"><p><a href=\"https:\/\/www.saastr.com\/5-interesting-learnings-from-salesforce-at-40-billion-in-arr\/\">5 Interesting Learnings from Salesforce at $40 Billion in ARR<\/a><\/p><\/blockquote>\n<p><iframe class=\"wp-embedded-content lazyload\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;5 Interesting Learnings from Salesforce at $40 Billion in ARR&#8221; &#8212; SaaStr\" data-src=\"https:\/\/www.saastr.com\/5-interesting-learnings-from-salesforce-at-40-billion-in-arr\/embed\/#?secret=U213ScxR3x#?secret=WmmEY6WaUu\" data-secret=\"WmmEY6WaUu\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-load-mode=\"1\"><\/iframe><\/p>\n<p><iframe title=\"Join SaaStr Annual 2025: Must-Attend Event for SaaS Growth &amp; Scaling l May 13-15, San Francisco Bay\" width=\"1080\" height=\"608\" data-src=\"https:\/\/www.youtube.com\/embed\/SFrql-8V_P0?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.saastr.com\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>So in Salesforce&#8217;s most recent earnings report CEO Marc Benioff summarized a bunch of things they&#8217;ve been talking about for months. In 2025, they are hiring 0 new engineers.\u00a0 None.\u00a0 Because they think AI makes them 30% more productive; and In 2025, they&#8217;re expanding their sales team by up to 20%.\u00a0 Because they want to&#8230; <br \/><a class=\"more-link fade\" href=\"https:\/\/www.saastr.com\/salesforce-we-are-hiring-0-engineers-this-year-but-were-growing-the-sales-team-20-because-ai\/\">Continue Reading<\/a><\/p>\n","protected":false},"author":19,"featured_media":309344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpscp_schedule_draft_date":"","_wpscp_schedule_republish_date":"","_wpscppro_advance_schedule":false,"_wpscppro_advance_schedule_date":"","_wpscppro_custom_social_share_image":0,"_facebook_share_type":"","_twitter_share_type":"","_linkedin_share_type":"","_pinterest_share_type":"","_linkedin_share_type_page":"","_instagram_share_type":"","_medium_share_type":"","_threads_share_type":"","_selected_social_profile":[]},"categories":[24898,31,24987],"tags":[],"class_list":["post-309341","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","category-blog-posts","category-saastr-ai"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-scaled.jpg?fit=1000%2C525&quality=70&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p5oib2-1itn","jetpack_sharing_enabled":true,"fifu_image_url":"https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/02\/emptyeng-scaled.jpg","_links":{"self":[{"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/posts\/309341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/comments?post=309341"}],"version-history":[{"count":7,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/posts\/309341\/revisions"}],"predecessor-version":[{"id":309380,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/posts\/309341\/revisions\/309380"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/media\/309344"}],"wp:attachment":[{"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/media?parent=309341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/categories?post=309341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/tags?post=309341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}