{"id":312763,"date":"2025-05-06T07:10:40","date_gmt":"2025-05-06T14:10:40","guid":{"rendered":"https:\/\/www.saastr.com\/?p=312763"},"modified":"2025-05-07T02:26:27","modified_gmt":"2025-05-07T09:26:27","slug":"atlassian-were-not-going-to-charge-more-customers-extra-for-ai-anymore-the-beginning-of-the-end-of-the-ai-upsell","status":"publish","type":"post","link":"https:\/\/www.saastr.com\/atlassian-were-not-going-to-charge-more-customers-extra-for-ai-anymore-the-beginning-of-the-end-of-the-ai-upsell\/","title":{"rendered":"Atlassian: “We’re Not Going to Charge Most Customers Extra for AI Anymore”. The Beginning of the End of the AI Upsell?"},"content":{"rendered":"
So the great “AI Upsell” in SaaS and B2B may be over before it’s really truly begun.<\/h3>\n
As AI began to take off in B2B, many rushed to charge substantially more for their “AI” — on top of already high per seat prices.\u00a0 But even as they did, it wasn’t clear it would stick:<\/p>\n
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Salesforce has closed many AgentForce AI deals … but AgentForce seemed to be mostly bundled it.\u00a0 It didn’t drive up deal sizes.<\/li>\n
Zendesk and other leaders in contact center charge more, but at the same time, see seat contraction from more AI and less humans.\u00a0 So deal sizes overall may not go up.<\/li>\n
Monday is including 500 free AI credits per month<\/li>\n<\/ul>\n
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Box CEO Aaron Levie: The Cost of Intelligence Will Go to Zero<\/p>\n
"We now have an API into intelligence. The cost of that intelligence will go down to the cost of the bare metal. Whatever the underlying cost of the GPU is, that's what you're going to pay with a little bit of margin.\u2026 pic.twitter.com\/fNOGIPDv7m<\/a><\/p>\n