{"id":316740,"date":"2025-07-31T14:07:31","date_gmt":"2025-07-31T21:07:31","guid":{"rendered":"https:\/\/www.saastr.com\/?p=316740"},"modified":"2025-07-31T15:35:50","modified_gmt":"2025-07-31T22:35:50","slug":"hubspot-69-of-vc-backed-startups-have-a-dedicated-ai-team-or-ai-lead","status":"publish","type":"post","link":"https:\/\/www.saastr.com\/hubspot-69-of-vc-backed-startups-have-a-dedicated-ai-team-or-ai-lead\/","title":{"rendered":"HubSpot: 69% of VC-Backed Startups Have a Dedicated AI Team or AI Lead"},"content":{"rendered":"<p>So the #1 issue I see across the start-ups I work with in AI for sales and marketing: <span style=\"text-decoration: underline;\"><strong>they aren&#8217;t putting in the time<\/strong><\/span>.<\/p>\n<p>They aren&#8217;t training their apps for up to 30 days straight before going live. And they aren&#8217;t doing QA and reviewing outputs <em>every<\/em> single day.<\/p>\n<p>Across our core 4 AIs at SaaSr, we literally have trained them all for weeks upfront and then review their outputs and inputs every single day.\u00a0 Every day we are tuning them and making them better.<\/p>\n<p>If you don&#8217;t do this &#8212; you don&#8217;t see the results. Period.<\/p>\n<p>So it was very interesting to me to see HubSpot&#8217;s latest<span style=\"text-decoration: underline;\"><strong><a href=\"https:\/\/www.hubspot.com\/startups\/ai\/ai-in-gtm-report-pt1\"> AI in Startup GTM Strategy Report<\/a><\/strong><\/span>\u00a0note how key it is to do just that.\u00a0 Across 500+ venture-backed start-ups surveyed, 39% had a dedicated AI team, and 30% had an AI lead.<\/p>\n<p>You have to do this, or you&#8217;ll end up being yet another founder or exec that complains that &#8220;my AI SDR doesn&#8217;t work&#8221;.<\/p>\n<p><a href=\"https:\/\/www.hubspot.com\/startups\/ai\/ai-in-gtm-report-pt1\"><img data-recalc-dims=\"1\" decoding=\"async\" class=\"aligncenter size-full wp-image-316742 lazyload\" data-src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-scaled.png?resize=1000%2C976&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"1000\" height=\"976\" data-srcset=\"https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-scaled.png 1000w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-980x956.png 980w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-480x468.png 480w\" data-sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/976;\" \/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" class=\"aligncenter size-full wp-image-316742\" src=\"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-scaled.png?resize=1000%2C976&#038;quality=70&#038;ssl=1\" alt=\"\" width=\"1000\" height=\"976\" srcset=\"https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-scaled.png 1000w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-980x956.png 980w, https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-480x468.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" \/><\/noscript><\/a><\/p>\n<p>AI GTM tools are not set-and-forget. \u00a0Not yet at least. You have to put in the time up front to train them for real.\u00a0 And then every single day to tune them.\u00a0 Constantly.<\/p>\n<p>It&#8217;s worth to manage them, to &#8220;orchestrate&#8221; them.\u00a0 It may even be more work, and different work, than managing humans.\u00a0 But it&#8217;s real work.<\/p>\n<p>Do you need a dedicated team?\u00a0 Maybe not if your head of marketing \/ growth can be that person.\u00a0 But you can own, train it, and tune it every single day by someone passionate about it that understands the tools inside and outside.<\/p>\n<p>Otherwise, you get garbage in, garbage out.<\/p>\n<p>More here:<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"JIP7UxkZUO\"><p><a href=\"https:\/\/www.saastr.com\/why-saastrs-ai-is-so-good-tons-of-training-and-daily-qa\/\">Why SaaStr&#8217;s AI is So Good: Tons of Data.  Tons of Training. And Daily QA.<\/a><\/p><\/blockquote>\n<p><iframe class=\"wp-embedded-content lazyload\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Why SaaStr&#8217;s AI is So Good: Tons of Data.  Tons of Training. And Daily QA.&#8221; &#8212; SaaStr\" data-src=\"https:\/\/www.saastr.com\/why-saastrs-ai-is-so-good-tons-of-training-and-daily-qa\/embed\/#?secret=H2Yc2112OL#?secret=JIP7UxkZUO\" data-secret=\"JIP7UxkZUO\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-load-mode=\"1\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>So the #1 issue I see across the start-ups I work with in AI for sales and marketing: they aren&#8217;t putting in the time. They aren&#8217;t training their apps for up to 30 days straight before going live. And they aren&#8217;t doing QA and reviewing outputs every single day. Across our core 4 AIs at&#8230; <br \/><a class=\"more-link fade\" href=\"https:\/\/www.saastr.com\/hubspot-69-of-vc-backed-startups-have-a-dedicated-ai-team-or-ai-lead\/\">Continue Reading<\/a><\/p>\n","protected":false},"author":19,"featured_media":316741,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpscp_schedule_draft_date":"","_wpscp_schedule_republish_date":"","_wpscppro_advance_schedule":false,"_wpscppro_advance_schedule_date":"","_wpscppro_custom_social_share_image":0,"_facebook_share_type":"default","_twitter_share_type":"default","_linkedin_share_type":"default","_pinterest_share_type":"default","_linkedin_share_type_page":"","_instagram_share_type":"default","_medium_share_type":"default","_threads_share_type":"","_selected_social_profile":[]},"categories":[24898,31,24987],"tags":[],"class_list":["post-316740","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","category-blog-posts","category-saastr-ai"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-scaled.png?fit=1000%2C976&quality=70&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p5oib2-1koI","jetpack_sharing_enabled":true,"fifu_image_url":"https:\/\/www.saastr.com\/wp-content\/uploads\/2025\/07\/Screen-Shot-2025-07-31-at-2.01.06-PM-1-scaled.png","_links":{"self":[{"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/posts\/316740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/comments?post=316740"}],"version-history":[{"count":3,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/posts\/316740\/revisions"}],"predecessor-version":[{"id":316748,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/posts\/316740\/revisions\/316748"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/media\/316741"}],"wp:attachment":[{"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/media?parent=316740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/categories?post=316740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.saastr.com\/wp-json\/wp\/v2\/tags?post=316740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}